Magners will be celebrating St. Patrick’s Day with the release of new packaging across its Magners Apple and Pear ciders. The brand hopes that the new packaging will help increase the brand’s visibility on shelf, while the increased fruit visuals and traditional green colours incorporated in the new design will reinforce the brand’s Irish heritage. … Continued
NSW is now the biggest-selling beer market in Australia for Coopers Brewery. For the last 153 years, South Australia has been the company’s biggest state for sales, where Coopers Brewery is currently based. Recent figures however now show NSW accounting for 26.3 per cent of total Coopers beer sales, in comparison to 24.8 per cent … Continued
4 Pines Citrus IPA Distributed by: 4 Pines Brewing Company RRP: $9 4 Pines Brewing Company has released its latest small batch release, Citrus IPA, which joins the breweries Keller Door limited-edition range. Citrus IPA is 7% ABV, produced after the surprising popularity of its 8% Imperial India Brown Ale. The release has been timed … Continued
2015 Super Bowl went live on Monday, the annual championship of the US National Football League and the most-watched television event in America. As Australians gathered around screens to see who would take out this year’s game, drinks brands sat in prime position at key game intervals, when their advertisements would break and engage with … Continued
What’s better than a six-pack? Since the recent success of the launch of Coors Silver Bullet cans in Australia, the brand has now also made the format available in a 12-pack. Bottlemart, the exclusive supplier of the Coors 12-pack, has reported encouraging sales since the new format was featured in its Australia Day catalogue. The … Continued
Feral Brewery from WA has been voted as the number one Australian craft beer in the ‘Hottest 100 Aussie Craft Beers’ poll, for the third year running. Run by co-owners of The Local Taphouse venues, the Hottest 100 Aussie Craft Beers poll asks craft beer venues across Australia to vote for their favourite Australian craft … Continued
Carlton and United Breweries (CUB) reports that beer sales are expected to surge in the lead up to and on Australia Day. The brewing giant says sales have been increasing year on year, and saw a significant increase by 3.4 per cent between 2013 and 2014. “Relaxing and beer go hand-in-hand with most people who … Continued
Distributed by: Red Island Group RRP: $22 per six-pack A limited edition brew from Quiet Deeds, pointing to a change in direction for the brewery, which plans to produce more unique, small batch brews in 2015. Also the first product from Quiet Deeds in can format. For thosewho enjoy thetechnicalities – Quiet Deeds White IPA … Continued
Coopers Brewery has reported record beer sales from 2014. Results show that Coopers sold 77.3 million litres of beer in the 12 months ended December 31, 2014 – 7.4 per cent higher than in 2013. This result also now means that Coopers holds about 5 per cent of the total Australian beer market. Coopers’ Managing … Continued
Distributed by: The Hills Cider Company RRP: Only available to select on-premise venues, with price varying between venues. Produced in celebration of the Hills Cider Company’s fifth birthday and to recognise its five-year commitment to supporting and showcasing Australian produce. The small batch dry hopped cider will be available at a select number of venues … Continued