Pina Colada trial proves a fizzy hit

May 30, 2022
By Ioni Doherty

If you like pina coladas then you’re going to love the new, limited edition flavour by Queensland hard seltzer brand, Hard Fizz – Pina Colada Fizz.

Somewhat bizarrely, the flavour has a distinct creamy taste despite being perfectly clear like the other hard seltzers in the brand’s range.

“I’m not joking, this is the most delicious drink I’ve ever tasted,” Hard Fizz chief brewer, Paul Wootton says.

“Most of the time, I’m playing around with fruity extracts to come up with our own combos and flavours but we thought, let’s tackle a cocktail for a challenge and the result is Pina Colada Fizz.”

The flavour was originally a collaboration between Hard Fizz and Gold Coast pizza institution Justin Lane, and was only meant to be served at the Burleigh Heads restaurant, but Hard Fizz loved it so much itself, it’s giving it an extended run.

For now, the flavour is only available on tap at the brand’s Gold Coast brewery, Fizz HQ, and Justin Lane but they could put it into mass production if demand is strong enough.

Like the other flavours in the Hard Fizz range, Pina Colada Fizz is 99 per cent sugar free.

Hard seltzer is on an exponential growth rate at the moment with the global market predicted to hit $70 billion by 2028.

Hard Fizz was founded on the Gold Coast in 2020 by local celebrities DJ Paul Fisher and his podcaster wife Chloe, fellow DJs Tigerlily and Brooke Evers, professional surfers Laura Enever and Nikki Van Dijk and TV chef, Hayden Quinn.

The brand opened Fizz HQ, the world’s first ‘immersive’ hard seltzer brewery on the Gold Coast in 2021, where patrons can drink and dine among the brewing tanks.

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