Tourism Australia Backs World-Renowned Restaurant Residency for Barangaroo

July 27, 2015
By Alana House
Tourism Australia has announced its role in a ten-week relocation of one of the world’s best restaurants, Noma, to a space in Sydney’s Barangaroo beginning January 2016.

Noma will temporarily close in Copenhagen, Denmark to open its new waterfront home at Barangaroo on Sydney Harbour, as part of an exciting collaboration with Tourism Australia and Lendlease.

“I have always been attracted to the incredible diversity you find in Australia’s landscapes and ingredients, because they are like no other place I’ve seen before,” says Noma head chef, René Redzepi.

“Australia combines strong influences from its Indigenous people with new communities from around the world. When you mix it all together, the result is something truly inspiring. It really is the perfect place to come and learn.”

The Noma team will find the best of Australia’s produce to design an original menu, focusing on producers who have a respectful engagement with the sea and the land.

“We look forward to the new year and this new exploration. It will be a different journey, but one that I am incredibly excited about – the opportunity to broaden our horizons, to expand our minds and our tastes, to make new friends and catch-up with old ones as we delve into this magnificent landscape,” continues Redzepi.

Tourism Australia Managing Director John O’Sullivan said that Noma Australia was a natural extension of its already successful Restaurant Australia campaign.

“A big part of Restaurant Australia has been about improving Australia’s perception as a food and wine destination. And, with one of the world’s top ranked restaurants about to open in Sydney, I’d say our country’s culinary standing has never been higher,” he said.

Gary Horwitz, Head of Retail at Lendlease said the partnership is testament to the vision that is being created for the waterfront dining precinct at Barangaroo.

“When Lendlease was approached by the Noma team, we knew it was the perfect fit; René’s strong affinity to sustainability is aligned with our aspirations for Barangaroo. We are delighted to partner with Noma and Tourism Australia to celebrate the best of Australian produce and enhance Barangaroo’s position on the global food map.”

 Noma Australia will be located in the Anadara building at the developing Barangaroo precinct, which is set to become Australia’s landmark future food and beverage destination.

As a vital part of Noma’s research in the lead up to the restaurant opening, Redzepi and his team have embarked on several Australia-wide visits to explore the country’s multi-faceted culture. Tourism Australia is supporting these research trips and providing assistance with travel and marketing resources.

Noma Australia will launch in January 2016.

 
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