Somma alcoholic mineral water, no-sugar alternative to traditional ready-to-drink alcoholic beverages is now available in Australia. Somma is an Australian-first alcoholic mineral water, echoing the popular alcoholic seltzers that have recently taken off in the American market. The alcoholic sparkling water, which is available in two flavours – cucumber & mint and watermelon & lime … Continued

K.BOOCH is partnering with Founders First to boost its alcoholic kombucha brand

Sydney distillery Poor Toms has teamed up with Melbourne soft drink maker StrangeLove to create a range of premixed drinks called Love Can. Initially available in three variants – Gin & Tonic, Vodka Yuzu Soda, and Spritz – Love Can is a platform for Poor Toms and StrangeLove to combine their expertise. “This was definitely … Continued

Gordon’s Pink Gin & Soda and Pimm’s Original No.1 Cup Lemonade & Ginger Ale are now available in cans. Gordon’s Premium Pink & Soda 250ml cans balance the natural sweetness of raspberries and strawberries with sparkling soda water for a sweet, light flavour this summer. Gordon’s Premium Pink Gin is inspired by an original Gordon’s … Continued

It’s aiming to be country’s No.1 RTD by 2020

Lion is the first major drinks company to launch an alcoholic seltzer in Australia

Bombay Sapphire is releasing a gin and tonic RTD into Australia’s booming gin market. The gin category is growing at a massive 40% vs last year, driven by premium and super-premium segments plus innovation, while gin ready-to-drink grew by 64% in retail sales over 2018/2019 alone. Last year, one in three people purchased a ready-to … Continued

Diageo has introduced an Australian exclusive addition to its Tanqueray gin portfolio: Tanqueray Flor de Sevilla Gin & Soda. The RTD features the unmistakable taste of Tanqueray, with an exotic twist. It follows the successful premix format launch of Tanqueray Gin & Tonic.   Tanqueray Flor de Sevilla Gin & Soda combines the bittersweet and zesty taste … Continued