Kaddy spread its wings

September 15, 2021
By Ioni Doherty

Wholesale beverages platform Kaddy is expanding its operations to all licensed venues in South Australia, Western Australia, Tasmania and the Northern Territory.

The national rollout comes on the back of a successful launch to Queensland last month with the platform now used by more than 1500 liquor retailers and hospitality venues along the East Coast.

“Tasmanian distillers, South Australian wineries and craft brewers from WA – suppliers from across the country already use Kaddy to access and trade with venues on the East Coast,” says Kaddy’s co-founder Rich Coombes (pictured above left).

“We’re thrilled to now facilitate national use of the platform and offer the same simple online trade experience to the industry Australia-wide.”

Kaddy says that early adopters of the platform like Archie Rose Distilling Co, BentSpoke Brewing, Heaps Normal, Beerfarm and Bridge Road Brewers are just a handful of the 400+ suppliers that now use the platform to trade with wholesale customers.

The Queensland launch saw local producers, including Range Brewing, Noosa Gin and Black Hops Brewing, all join Kaddy’s platform. Mr Coombes says that following Lion’s acquisition of Stone & Wood last week, the national rollout is great timing for suppliers and trade customers alike with many venues are already looking for ways to access new products for their indie beer loving customers.

“There is so much opportunity for the nation’s other 650 brewers, but gaining equal access to all suppliers can be tricky. That’s where Kaddy fits in – for indie beer to thrive, easy access and simplicity is absolutely necessary,” he said.

The Kaddy team, including its software engineers, are all locally based. It can move quickly and has fulfilled the business’ ambition to build the platform’s functionality to support a national presence.

“Our overarching goal is to level the playing field and give every licensed venue in the country equal access to all our amazing producers across beverages – this is just a natural step in that direction. We’re excited by the future, in particular, supporting the continued rise of Australian craft producers,” said Mr Coombes.

Kaddy is now available to trade customers nationwide. Sign up here.

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