East Imperial Distribution Takeover

April 1, 2016
By Alana House
Think Spirits has taken over the distribution of East Imperial Superior Beverages. The premium mixers range was previously distributed by Neat Spirits in Australia. The new agreement with Think Spirits is effective from April 1.

“We are thrilled to be working with Think Spirits in the Australian market,” Kevin Law-Smith, co-founder of East Imperial said. “Many Australian bars are well established on the world stage and many new bars are opening up every week.”

“Think Spirits is the right partner to help us grow within the cocktail community and partner with the best bartenders, bars and brands. With so many spirit brands in the market and many new imports on their way, it is a perfect time to be the ‘ultimate complement’ to these premium spirits,” Law-Smith added.

Inspired by a 1903 recipe, East Imperial Burma Tonic Water is small batched and blended using all natural Asian sourced ingredients, New Zealand artesian spring water and a cold-fill process. This traditional method of production ensures the freshness and the subtleties of the botanicals are protected, taking tonic water back to its origins.

In keeping with their philosophy of quality, distinction and tradition, East Imperial has also created a wider collection for bartenders and spirit drinkers who want the highest quality beverages. These include Old World Tonic (an authentic representation of tonic water from the turn of the last century), Mombasa Ginger Beer, Thai Dry Ginger Ale, Superior Soda Water and the newly released Yuzu Tonic and Grapefruit tonic.
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