Wine Tasmania has the nation’s trade to visit the island for a wine-focused tour to be held on 23 – 24 July 2017.

Ten of Australia’s wine trade representatives will be chosen for the visit, which is now the fourth trade visitation program presented by Wine Tasmania. The group will meet Tasmania’s wine producers and sample wines across the state whilst enjoying the island’s laid-back lifestyle. This includes indulging in Tasmania’s outstanding food and an opportunity to visit a boutique distiller or cider producer.

Wine Tasmania Chief Executive Sheralee Davies said, “This program provides an outstanding opportunity for wine trade representatives to experience our wines amongst our relaxed island lifestyle and spectacular scenery. We’ll be showing (and tasting) as much of Tasmania as we can squeeze into two days!

“Close to half of Tasmania’s modest wine production is only available on-island, so visiting is really the best way to find out more about the unique place that is Tasmania and the wines it produces.

“This is the fourth trade visitation program we have presented, with an average of more than 130 applications received annually. The feedback from the trade visitors we have hosted in the past has been particularly positive, with more Tasmanian wines appearing on restaurant wine lists and wine retail shelves as a direct result.”

The visitation program is open to those currently employed in the wine trade in a position of authority for wine purchasing decisions. This includes, but is not limited to, retail and wholesale representatives, sommeliers, food and beverage employees and restauranteurs.

Those interested in participating in the visit can submit their interest here for review by the selection committee. Confirmed participants will be announced by 26 June 2017.