Domaine Wine Shippers lands exclusive national distribution of Seppeltsfield and Penny’s Hill

June 11, 2024
By Cody Profaca

Wine brands Penny’s Hill and Seppeltsfield have entered into exclusive national distribution partnerships with Domaine Wine Shippers, to come into effect from 1 July and 1 August respectively.

“It is a truly exciting time for the iconic Seppeltsfield and Penny’s Hill brands, joining the Domaine Wine Shippers portfolio nationally,” said Warren Randall, Executive Chairman and Proprietor at Seppeltsfield and Penny’s Hill.

“After an extensive search, Domaine Wine Shippers were an absolute stand out strategic distribution partner for us, with enduring family owned values and commitment to the premium wine trade across Australia.”

Both Seppeltsfield and Penny’s Hill are owned by The Randall Wine Group, Australia’s largest private luxury vineyard holder. Founded in 1978, the Group now owns more than 9000 acres of vineyards along with an expansive portfolio of luxury wine brands.

Domaine Wine Shippers, founded one year before The Randall Wine Group, is a leading Australian fine wine distributor that represents premium Australian and French brands such as Champagne BILLECART-SALMON. Melinda Steel, CEO, said “Domaine Wine Shippers are extremely proud to announce the inclusion of both Penny’s Hill and Seppeltsfield into our Portfolio come July 1st and August 1st respectively. The iconic nature of these wines and fortified collection only adds gravitas to our premium offerings from South Australia.”

Steel also said that the new partnership has a personal sentimental side, “having grown up in a wine family and always having the iconic Para Port in the cellar.” Last year’s release of Seppeltsfield’s flagship tawny, the 100-Year-Old Para Vintage Tawny 1923, received 100 points in the 2024 Halliday Wine Companion Awards and was entered into the James Halliday Hall of Fame.

All trade inquiries concerning Seppeltsfield, Penny’s Hill, or any other in the Domaine Wine Shippers portfolio should be directed to National Sales Manager Jason Schell’s via his email

“Most of all, we look forward to working with Domaine Wine Shippers to further strengthen the Seppeltsfield and Penny’s Hill footprint nationally,” said Warren Randall. 

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