WINEDEPOT is preparing to open a 10,000 pallet climate-controlled National Distribution Centre on the border of NSW and Victoria.
It comes as the company prepares for the launch of its Direct-to-Trade Marketplace later this year.
Located almost half way between Sydney and Melbourne on one of the countries busiest freight routes, the Albury-Wodonga centre will support WINEDEPOT’s existing network of depots and provide wineries with access to a regional storage and distribution hub.
Digital Wine Ventures CEO Dean Taylor (above) said: “Strategically it makes a lot of sense. Not only will it make WINEDEPOT’s Smart Logistics Solution more appealing to NSW and Victorian producers but also provide an important resource to support the Direct-to-Trade Marketplace when it goes live later this year.
“The National Distribution Centre has the capability of being expanded to 25,000 pallet spaces if required, providing us the opportunity to increase our presence in the bulk packaged wine storage market, at a time when Wine Australia is warning that the global over supply of wine will be its highest in at least 10 years.”
WINEDEPOT has seen its quarterly orders volumes increase more that 100% as Australian consumers shifted their alcohol purchasing online in response to the government restrictions in relation to COVID-19.
Wineries that have joined the platform include James Halliday’s Winery of the Year 2020 Jim Barry, Brokenwood, Josef Chromy, Primo Estate and Casella Family Brands.
“We’re a company that invests in technology servicing the global wine industry, which is valued at over $300billion,” said Digital Wine Ventures CEO Dean Taylor.
WINEDEPOT’s Smart Logistics Solution enables wine producers to offer their customers same and next day delivery across all the major capitals. For one producer this lifted their sales by over 400%.
“Our platform enables wineries to meet modern consumer expectations for faster, cheaper deliveries,” Taylor said.
“This will soon be complimented by our Direct-to-Trade Marketplace which will allow wine producers to connect with over 60,000 licenced venues, reducing their cost to service this market by an estimated $770 million per year.”