Coca-Cola Rolls Out Summer Campaign

Coca-Cola South Pacific will be introducing new coloured packaging into retail over the next few weeks, as the company rolls out the next phase of its Coke Come Alive campaign. The new labels form part of an additional multi-million dollar push behind the existing campaign, which aims to recruit new consumers to the brand this summer. “We are thrilled to … Continued

November 4, 2015

Karma Cola – as Good for You as a Fizzy Drink Can Be

All Good is the brand behind a new range of fizzy drinks made from organic, Fairtrade ingredients, including Fairtrade organic cane sugar. Wanting to create a healthier alternative to the fizzy drinks currently on the market, All Good came up with new recipes for cola, lemonade and ginger ale. While All Good’s products are made using different ingredients, … Continued

October 12, 2015

Fever-Tree Expands with Cola

Founder of Fever-Tree, Tim Warrillow was in town this week to reveal to media the latest addition to his and business partner Charles Rolls’ portfolio of premium natural mixers. Joining Fever-Tree’s range of tonics in Australia from January, the company is set to release a cola. Made using barley malt and herbal extracts, Fever Tree’s Premium … Continued

October 8, 2015

Smaller Pack Size the Golden Ticket for CCA

It was Coca-Cola Amatil’s (CCA) Group Managing Director, Alison Watkins, who said the smaller pack size could be the solution to reviving the Coca-Cola trademark in Australia, after the company reported declines in total earnings last year. Now, after successful trials of the 390ml bottle, and the 250ml can and 200ml multipack roll out proving popular with retailers … Continued

September 24, 2015

And The 2015 Australian drinks Awards Winners Are…

Jim Beam & Lion – Beer, Spirits & Wine Last night, Australia’s leading beverage suppliers, distributors and retailers congregated at the Sydney Cricket Ground (SCG) to celebrate the night of nights – the Australian drinks Awards. Andrew Daddo welcomes attendees to the 2015 Australian drinks Awards Atop the plethora of high achievers who took away … Continued

September 3, 2015

Asahi and Schweppes Sweep up Popular Water Brand

Schweppes Australia and Asahi Premium Beverages are now distributing the popular water brand, VOSS Water of Norway. The new, exclusive distribution agreement covers both Australia and New Zealand. Popular with consumers for its unique glass bottle and Norwegian artesian spring water, VOSS has experienced rapid growth in Australia, and VOSS Group CEO Jack Belsito hopes … Continued

September 2, 2015

Buderim Ginger Releases Three New Ginger Beer Flavours

Aussie brand, Buderim Ginger, has announced the release of three new flavours to join its Ginger Beer range – Reduced Sugar Ginger Beer, Ginger Beer & Pear and Ginger Beer & Guarana. The Reduced Sugar Ginger Beer has 60 per cent less sugar than the average Ginger Beer and is gluten free. Ginger Beer & … Continued

April 30, 2015

COCA-COLA LIFE Launches New Advert

Today, Coca-Cola South Pacific revealed its new advert for the launch of COCA-COLA LIFE, depicting the reactions of the remote community of Norfolk Island as they become the first in Australia to taste the new drink. Shot in documentary style to convey the surprise of the Norfolk locals, the TVC will today be broadcasted across … Continued

April 9, 2015

Calidris 28 Under New Ownership

Calidris 28, distributor of 28 BLACK energy drink, Sol Mate, AriZona and illy issimo in the Asia Pacific is now operating under the new trading name Level Beverages Pty Ltd. Level Beverages was bought out by Calidris 28 back in 2013 by then Managing Director, Chris Graebner, and has successfully grown under the new ownership … Continued

March 31, 2015