Merivale and Moët Hennessy have renewed their partnership for another three years after an 18 year relationship that the brands say reflect their commitment to excellence and a shared vision to deliver exceptional hospitality experiences in Australia.
The world leader in luxury wines, Champagnes and spirits, Moët Hennessy has worked closely with Merivale since it first established its business in Australia in 2003. Today, Moët Hennessy remains Merivale’s chosen champagne and Australian sparkling wine partner across Merivale’s portfolio of venues.
Moët Hennessy and Merivale also share a passion for creativity, and their partnership has produced a host of inspiring cultural events and offers for Sydneysiders, including Global Champagne Day with Veuve Clicquot at Establishment, the spectacular Dom Pérignon Lumiere gala dinner at ivy Ballroom and more recently, Lobster & Ruinart at the city’s finest restaurants.
Merivale’s Franck Moreau, Group General Manager – Beverage, said: “We share a common mindset; a pioneering spirit. After working together for so long, we instinctively know what we want to achieve together and are inspired to deliver big ideas and special moments for our guests”.
Andrew McLaren, Managing Director Moët Hennessy Australia & New Zealand said: “We truly value the partnership and close working relationship we share with the entire Merivale team, spanning almost two decades. Both our businesses have evolved dramatically over that time, and yet what’s been a constant is the integral role our brands have played in crafting remarkable experiences for consumers, paired with Merivale’s phenomenal cuisine and service throughout every one of their venues”.
Moreau notes that the partnership has only been strengthened by the hardships the industry has faced over the past 12 months.
“Moët Hennessy really understands our business; they immediately threw their support behind Merivale at Home so we could stay connected to our guests during lockdown and collaborated with us on initiatives to encourage Sydneysiders to get back out and enjoy their city again, like the amazingly successful ‘Dom Perignon and Caviar’ offer,” he said.
The two brands are looking ahead to their 21st birthday celebrations but for now, their focus is on the relaunch of Chandon, more remarkable and memorable experiences for diners and the return of the Champagne season event series to name but a few.