McGuigan launches de-alcoholised wine range

March 23, 2018
By Alana House

McGuigan Wines has launched a new range of de-alcoholised wines at UK chain Marks & Spencer.

Called Delight, the range features a rosé and moscato, with a red and a sparkling variant expected to join the portfolio soon.

The Delight Moscato is described as a sweet wine “with citrus and perfume notes and a gentle spritz”, while the Delight Rosé has flavours of “forest fruits, rose petals and a lingering ripe red cherry finish”.

“At McGuigan we are committed to producing high quality wines for all consumers, and that extends to those with an appetite for low-alcohol varieties,” said chief winemaker Neil McGuigan. “We’re delighted to be introducing our first low-alcohol range into M&S and believe that the Delight wines will fill a gap in the UK market for those consumers seeking premium versions of this increasingly popular style of wine.”

Both wines carry an abv of 0.4%, having been de-alcoholised at the McGuigan winery in Australia, with alcohol removed after the wine has been fermented and matured.

UK retailers including Tesco, Lidl and Aldi have all launched their own low-alcohol wine ranges recently.

During Dry January 2018 Tesco reported that demand for low alcohol beer, wine and spirits increased by more than 100% compared to January 2017.

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