Little Bang wins GABS Can Design Awards

GABS has announced Little Bang Brewing Co’s ‘Face Inverter’ Citrus Super Sour label is the winning design at its 2020 Can Design Awards.

The Can Design Awards aim to shine a spotlight on the many talented designers across the creative craft beer industry. With more than 120 breweries having nominated can designs, GABS asked the devout craft beer loving community to vote for their favourite designs. After receiving an avalanche of votes, a shortlist of the top 10 most popular designs were assessed by a panel of brand and design experts.

The winning designs are a creative mash-up of cultural references from tattoo art and streetwear fashions to cartoon design and modern aesthetics. Little Bang Brewing Co’s winning design takes us back to the skateboard design days of the 80s and 90s and embodies those rebellious times.

Little Bang Brewing Co’s ‘Face Inverter’ Citrus Super Sour received this verdict from the judges: “Just as the beer is trying to ‘invert your face’ with mouth-puckering force, freelance designer Matt O’Connor might just be trying to pop your eyeballs while we’re at it. It’s safe to say that subtlety was not the brief. Using a digital CMYK printing process for increased versatility, Matt went with a 100% Yellow and 100% Magenta maximum contrast colour palette to tingle the eyeballs as much as the tongue. Loud, silly, even a little nostalgic, and totally on brand for Little Bang Brewing Co.”