Campari Group will give away 100,000 Aperol Spritzes this summer to help support the retail and hospitality industries, and to celebrate us all being together again right through the season.
The Celebrating Togetherness campaign coincides with the re-opening of hospitality venues in New South Wales and Victoria and the campaign is now active, running until 2 January, 2022.
Paolo Marinoni, Marketing Director for Aperol, said: “Celebrating and reconnecting with those we love over a refreshing drink is at the heart of aperitivo culture, one that Aperol has been synonymous with for more than 100 years.
“Australian bars, venues, and restaurants have had a tough year. As hospitality opens in Sydney and across New South Wales, with Victoria to follow, we wanted to play a part in celebrating being together again with an Aperol Spritz on us. Each drink represents two people reconnecting – a joy shared is a joy doubled. Salute!”
Friends can purchase two Aperol Spritz drinks in bars and venues, hold onto the receipt and then redeem one of the purchases for free. The offer also applies in retail stores: by purchasing two Aperol Spritz Ready to Serve packs from a bottle shop, one of the packs is redeemable up to the value of $24.
Bars and restaurants across New South Wales have welcomed the support to drive people back to their favourite venues.
Stefano Catino from Maybe Sammy’s Bar in Sydney said: “We have been waiting for this moment to open our doors and get our patrons back together again. I’m sure all venues across NSW are feeling the same. We are getting back to what we love…creating unforgettable shared moments and welcoming back friends, old and new.
“It’s an exciting time for our industry and I can think of 100,000 reasons people should celebrate coming together with an Aperol Spritz this summer.”
To redeem, customers simply need to:
- Register here by 2 January 2022 and receive a confirmation email
- Purchase two Aperol Spritz cocktails at any participating bar nationwide or two Aperol Spritz Ready to Serve packs at a bottle shop
- Claim back the cost of one of the purchases by following the link in the confirmation email and uploading a photo of the itemised receipt
- Receive a refund of up to $20 for on-premise purchases or $24 for Ready to Serve packs.
- Enjoy with a friend until 2 January 202