Asahi and Schweppes Sweep up Popular Water Brand

September 2, 2015
By Alana House
Schweppes Australia and Asahi Premium Beverages are now distributing the popular water brand, VOSS Water of Norway.

The new, exclusive distribution agreement covers both Australia and New Zealand.

Popular with consumers for its unique glass bottle and Norwegian artesian spring water, VOSS has experienced rapid growth in Australia, and VOSS Group CEO Jack Belsito hopes the new distribution agreement will help to grow the brand further across both the retail and on-trade channels.

“VOSS has had our attention for some time. The addition of VOSS completes an already strong range of water solutions for our customers, including our Schweppes premium brands, by providing a super-premium offering for the fast growing bottled water category”, Darren Tendler, Chief Commercial Officer of Schweppes Australia added.
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